Promoting a local business isn’t easy these days. Whether it’s because of oversaturation or complicated search engine algorithms, it’s all too easy to feel like no one will find your business in the local search results. Luckily, there’s an easy way to improve your local SEO. All you have to do is list your business …
The Ultimate List: 50 Online Local Business Directories Read More »
Did you know that people retain 65% of the information they see, but only 10% of the information they hear? Also, people follow directions 323% better with a combination of text and illustration than instructions without illustrations. That’s why, as a marketer, it’s important to display information in a combination of visual and text, in …
These days, it’s not enough to simply publish your offer and wait for someone to notice it. You need to be proactive and start the conversation with your audience first by providing them with value and gathering their email addresses to guide them into becoming paying customers. You’ve probably heard that you need to incentivize …
Have you been looking for fresh ideas on how to amplify your content marketing strategy? Do you feel your digital marketing strategy has been stagnant for some time now? Technology has affected all areas of our lives, including writing and content marketing. So, how exactly is technology disrupting content marketing? Let’s see! Technology vs Creativity …
Three Tools to Innovate Your Content Marketing Strategy Read More »
Marketers and small businesses owners invest a great deal of time and money into their content and websites. However, measuring the impact of these investments can be challenging, especially when it comes to SEO. Organic search is a particularly challenging marketing channel to measure. Unlike paid search or email marketing, you don’t have easy access …
Keyword Rank Tracking: How to Monitor Your Website’s SEO Performance Read More »
Whether you’re in the process of launching a new business or already have one, having a strong online presence for your brand is extremely important. In fact, consumers learn about local businesses online more than anywhere else. In 2019, 70% of shoppers surveyed say the ability to shop in-person or in a store was important when …
42 Ideas for Your 2021 Small Business Marketing Strategy Read More »